Summer hoops notes: Durant, Team USA, Coach K, Rubio

Looking a lot like Smash Williams on Friday Night Lights

Some thoughts after watching Team USA’s exhibitions against Greece, Spain and France. Apparently, Cablevision doesn’t have ESPN Classic – thanks, Jimmy Dolan – so I’ll have to watch a replay of their first official game against Croatia later tonight. (Though I did watch Russia-Puerto Rico and France’s upset of Spain)

*****

I feel like Kevin Durant is in the spot that LeBron James was in a few years back, when we didn’t know how high his ceiling was. Remember that? We couldn’t miss a game because we felt he was bound to do something we’d never seen before.

That’s where we’re at with Durant.

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Look closer: NBA, Nike stores demonstrate underpromotion of Durant

Hovering

The NBA in general does an excellent job of promoting their stars, but with Team USA and the World Basketball Festival in town, this weekend proved to me that they don’t fully comprehend just how valuable Kevin Durant has become.

As a longtime supporter of Team USA, I decided to spend Sunday checking out what a couple of notable New York City retailers had going on. In the spirit of my last trip to the NBA Store, here are some of my favorite images.

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Humble in the Bronx: Grounded star Durant a resounding hit in NYC

Larger than life As Kevin Durant sat on stage on Friday gazing out at a group of kids who very much looked up to him, literally and figuratively, he could relate to how they felt. After all, just a few years ago, the 21-year-old phenom was in their position.

“I’ve come a long way,” Durant said when asked how it felt to see a roomful of kids hanging on his every word. “I was in their shoes a couple of years back, wanting to see an NBA player. It just shows me that I want to set a good example and give back.”

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Finding value in the Swamp: Thoughts from Nets-Thunder

Battle of Titans: Hassell and Battie hassle Collison. Brook Lopez looks on in horror

When I got a call from a friend asking if I wanted to get in on tickets for the Nets’ game last night against the Thunder, I jumped at the opportunity, despite New Jersey’s 2-28 record (now 2-29), and it was totally worth it. (Note: Some official SA photos are on the way)

Here are some reasons:

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